Being an “influencer” has become a lucrative career in recent years and a small proportion of people are now making a living from content creation and influencing people to buy products. Similar to TV ads, it’s perhaps easy to be persuaded to buy something when someone is telling you how amazing it is or offering you a discount code. How much influence do influencers have? […]

At SeedLegals, founders regularly ask us about raising money from US investors – whether to raise in America, what US investors look for, whether to ‘do the Delaware flip’, and more. To answer all these questions, and to highlight some of the pitfalls for UK businesses when looking for investment in the USA, we ran a webinar with Daniel Glazer of Wilson Sonsini, the international […]

Buying a car is a big investment that often requires months of planning and saving. But before you start budgeting, it can be helpful to understand the car buying process and your options for financing a vehicle. In this guide, we’ll help you come up with some strategies to save money for a car, so you can comfortably afford a new ride. If you’re ready […]

As someone who has worn glasses since I was 3 years old, I know the struggle of getting a new pair of glasses all too well. From the lengthy process to the jaw-dropping (and not in a good way) price tag, it’s all too much. But thanks to modern technology and some ingenious entrepreneurs, you can now easily shop for prescription eyeglasses online. One of […]

You probably know how SEO works if you have been in the business industry long enough. It helps you rank higher on search engine results and rapidly exposes you to new traffic. But sometimes, even the most robust SEO strategy won’t be enough to keep you at the top of search engine results. This is where PPC (pay-per-click) marketing comes into play. This form of […]

We’re seeking an experienced Digital Marketing & Social Media Executive who can create, manage, and optimise the social media and digital marketing activity, working with high profile influencers. This role will see you implement the social and digital marketing strategy and be responsible for consistency of brand message and image across all communication platforms in line with the overarching brand strategy. Reporting to the Head […]

Image source: Getty Images Personal selling is one of the most effective ways to secure prospects, especially in today’s digital age. Find out how to develop and use this sales strategy to win more deals. The way businesses sell today has transformed rapidly, putting less of an emphasis on the conventional way of selling, also known as personal sales. However, personal selling still occurs, despite […]

There is perhaps no other method of digital marketing in today’s modern world more effective and powerful than SEO. Organic SEO is one of the best ways to see real results that will increase the number of visits you get to your website and constantly work to introduce you to new customers. The unique thing about organic SEO is that it not only helps to […]

Share Tweet Share Share Email If you wanted to create a marketing agency more than 25 years ago, then the barrier to entry into this market was very high. With the primitive digital landscape, the overall cost of starting such a business was daunting and nearly impossible without the initial investment. In addition to the startup costs, you were limited by physical and traditional media, […]

Whether you’re opening a cafe, starting a charity or setting up as a freelance photographer, there are few types of business that wouldn’t benefit from having a website. An attractive and user-friendly site can tell potential customers the story behind your business, act as an advert for your products or services and help them find you in the real world.  But for small enterprises and […]